VR+3D PRINTINGS, NDA ATTRACTED VAST CROWDS ON GZ DESIGN WEEK

TDuring the 2020 Guangzhou Design Week of this month, NDA showcased its design art works with VR & 3D printing technology. Designers lined up on NDA booth to experience the creative designs manifested through VR technology. NDA became one of the most popular booths of the event.

1.    NDA Booth On Site

Mr. Peleg Lewi, Consul General of the Israeli Consulate, led well-known media to enjoy NDA's wonderful design projects.

Young designers queuing to experience NDA VR animations

2.    NDA Project Presentation

Vietnam Van Don Heritage Road Resort Hotel and villas

Service Scope: Conceptual Planning 1/200, Detailed Planning 1/500

Site Area: 3,400 ha

Status: Under Construction

Project Brief: The project is based on the heritage area of the Maritime Silk Road-the old trading port of Van Don, which owns more than 1000 years of trading history & cultural heritages. The designers of NDA perfectly integrated three functions: sea-island-mountain, aiming to build the largest & the most comprehensive mountainous project in Southeast Asia.

Tianjin Indoor Ski Resort: Shaped by Slopes

Service Scope: Architecture Design

Building Area: 150,000sqm

Status: Design Completed

Project Brief: The indoor ski theme park project includes the longest man-made slope in China, a sky adventure park, a hotel with unparalleled internal landscape, and a polar-themed commercial village and snow park.

Fuzhou Citychamp Dartong Office Hub: 21st Century Tulou

Service Scope: Architecture Design

Building Area: 72,000sqm

Status: Built

Project Brief: The architectural scheme of the project introduces local traditions as the focal point, combined with the circular style of Fujian Tulou. The facade recalls the hull of a wooden boat, creating a lot of opportunities for sustainable technology and enhancing the public space.

This project was awarded:

2019 CITYSCAPE AWARDS- “Commercial”-Highly Commended

2018 3rd REARD Real Estate Design Award-Excellent Work

3.    COMPANY INTRODUCTION:

NDA Group (Headquartered in Lyon, France) is a leading global design and marketing consultancy group, creating dream destinations across 20 countries, above 300 landmark projects.

NDA is specialized in waterfront, yachting marinas, mountain & ski resorts, tourism & culture, and sports & wellbeing projects throughout its branches in Shanghai (China), Ho Chi Minh City (Vietnam) and Dubai (UAE). NDA’s integrated services ranges from marketing positioning, business strategy, urban planning, and architecture design to operation consultancy, etc.

4.    DESIGN PHILOSOPHY: NDA stands for “No Design Alike”.

At NDA, we believe that each place has its unrestrained potential to become a unique Dream Destination.

In our offices across the world, great ideas emerge from the vibrant synergies created through close collaboration of business strategists and design visionaries. We position cultural authenticity, human well-being & wisdom at the heart of our work.

NDA’s holistic approach to achieving culture authenticity, human well-being & wisdom is best encompassed by the

“5-E” Ethos:

Experience: Creating amazing themed destinations with immersive story-telling techniques

Emotion: Creating inspiring moments through memorable, innovative designs that challenge the status-quo

Energy:  Creating scenarios that restore and re-channel the healthy, creative flows of our body, mind & soul

Efficiency: Creating innovative solutions that achieve high impact with reasonable cost & optimized operational consideration

Ecology: Creating designs that thrive in harmony with their surroundings and ensure a sustainable & better future for all